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Interview with Author Natascha Biebow

Authors, Interviews, Vet InterviewsLindsay Ward8 Comments

Happy Thursday Critters! Today we have an interview with Natascha Biebow, author of THE CRAYON MAN: THE TRUE STORY OF THE INVENTION OF CRAYOLA CRAYONS, illustrated by Steven Salerno, which just released last month. How cool does this book sound?! I’m so excited about this biography and I can’t wait to share it and Natascha’s work with all of you!

So without further ado…please welcome Natascha Biebow!

Natascha Biebow author photo.jpg

Where do you live?

I live in London, England.

How many years have you been in publishing?

I published my first book in 1995, and have worked as a children’s book editor since 1993.

How did you first get published?

I wrote my first book, Eleonora, a true story about how elephants mourn each other, as part of a children’s literature course at Smith College. It was kicking about for a couple of years before I decided to show it to the publisher of a small children’s picture book imprint, ABC. I was surprised and delighted when she said she’d like to publish it. The publishing industry was very different then – no social media (!) or easy way to get the word out – so, though it sold reasonably well, it is sadly now out of print.

Do you write full-time?

I wish! But I’m lucky that I have a day job that I love – I edit children’s books freelance for big and small publishers, and coach and mentor authors and illustrators to fine-tune their work pre-submission through my literacy consultancy Blue Elephant Storyshaping.

What inspires you to create picture books?

Picture books are my passion. I have an affinity with this young age group and love the synergy of words and pictures working together.

What surprised you the most working as an author?

The Crayon Man: The True Story of the Invention of Crayola Crayons is my first non-fiction picture book, so I was surprised by the amount of research and fact-checking that was involved, even in late stages of book production, and how much time this took. But I enjoyed doing it!

What is your favorite thing about being an author?

I love that you get a printed book at the end of your creative journey that you can share with young readers so that you can enthuse them with the story too. I love connecting with young readers (and grown-ups’ inner child).

What do you find difficult working as an author?

Possibly the most challenging aspect is that picture books evolve in the course of their editorial journey and sometimes you have to reconcile aspects of your original vision with the final version. This is part of the creative, collaborative approach, though, and leads to a better book ultimately.

What do you do to shake the rust off or get new ideas?

I look for ideas all around me – from people, pets, the news and experiences . . . I try to learn at least one new fact a day. A walk is often great for getting unstuck and figuring out stuff too. 

Anything you are habitual about when it comes to creativity?

I don’t keep extensive notes – most of my work is done in my head! I love stationery though – so doodling with colored crayons is a great way to brainstorm ideas and tap into my inner child.

Can you share a positive experience you’ve had in the Kid Lit community?

I have volunteered for over 20 years as the Regional Advisor for the SCBWI British Isles region. It has led to so many great opportunities to help learn new skills and make connections with people in the industry. I learned how to make a book trailer from fellow volunteers. I met my agent at the SCBWI conference in LA. I took a non-fiction writing course recommended by another writer that got me connected to the non-fiction Kid Lit community. And so much more! People are really very giving and supportive.

Recommended reading?

Yes, read read read every new picture book you can get your hands on. In terms of craft-based reading, I love Writing the Breakout Novel by Donald Maass– though it’s about novel-writing, all the elements and thinking logic are the same for picture books.

What is your favorite thing about being an author?

I love that you get a printed book at the end of your creative journey that you can share with young readers so that you can enthuse them with the story too. I love connecting with young readers (and grown-ups’ inner child).

What has been the highlight of your career thus far?

I was awarded a SCBWI Marketing Grant to fund a mini-book tour this May, and so I’m excited to be able to connect with young readers in person!

What is something you wish someone had told you when you first started writing?

That I’d have to teach myself all about marketing and then implement it!

Can you tell us about your newest book?

The Crayon Man: The True Story of the Invention of Crayola Crayons is a non-fiction picture book biography: the true story of Edwin Binney, a man who had a knack for listening and making what people needed, whose love for color led to the invention of one of America’s most iconic toys – Crayola crayons. In a world where we take crayons for granted, what must it have been like to only have slate and chalk? It’s a fabulous journey of color and creativity, an inspiring story for the next generation of inventors who will be our future.

What’s up next for you?

Hopefully more non-fiction picture books. I am also writing a series of chapter books, which is a new venture for me.

Anything else you’d like to share with aspiring authors and illustrators?

I’ve realized that if you’re serious about writing for children and getting your work published, you need to make a real effort to carve out the focus and time and just do it. There is no greater writing tip than butt on seat.

And last, but not least, favorite 80s movie?

E.T. heart-warming, flying bicycles, “E.T. phone home!” – all part of my childhood.

Huge thanks to Natascha for stopping by Critter Lit today! We love your new book and can’t wait to see all your upcoming projects!

NATASCHA BIEBOW’S favourite crayon color is periwinkle blue because it makes her heart sing. She loves to draw and make stuff, just like the inventor of the Crayola crayons. She lives in London, where she writes, edits, coaches and mentors children’s book authors and illustrators at Blue Elephant Storyshaping, and is the long-time Regional Advisor of SCBWI British Isles. In 2018, she was awarded an MBE for her services to children's writers and illustrators.

FOR MORE INFORMATION about Natascha and her work, visit her online here or follow her on social media:



TO ORDER Natascha’s books, ring up your local bookstore or click here.


Want a chance to win a copy of THE CRAYON MAN: THE TRUE STORY OF THE INVENTION OF CRAYOLA CRAYONS ?! Comment on this post or share it on Twitter. One lucky winner will be selected Thursday, 25th! US addresses only please.

What's up on deck? Tune in next week for an interview with author Julie Falatko!

Happy New Year Critters!

Authors, Authors + Illustrators, Craft, Debut Interviews, Illustrators, Interviews, publishing, Vet InterviewsLindsay Ward1 Comment

Happy New Year Critters! Can you believe it’s 2019?! I feel as though 2018 flew by! I’m excited to dive into this year and see what exciting adventures await. 2019 will be filled with three new book releases for me as well as a fabulous list of upcoming debut and veteran interviews! Check out some of the authors, illustrators, and author/illustrators who will be stopping by Critter Lit this year:

Lindsay Leslie

Meera Sriram

Sue Fliess

Cathy Breisacher

Shawnie Clark

Jamie L. B. Deenihan

Cathy Ballou Mealey

Julie Falatko

Sheri Dillard

Scott Magoon

Mikela Provost

Ishta Mercurio

Debbie Ridpath Ohi

Jenn Harney

Christopher Denise

June Smalls

Sue Reagan

Amanda Jackson

Tara Lazar

and more! I’m so excited to share with you what these amazingly talented people have to say about their process and work. This year is your year! Finish that novel, picture book, middle grade, young adult…you got this!

“It’s never too late to be what you might have been.” - George Eliot

So go out there and start writing!

Check in with me on Twitter for some Critter Lit Writing Resolutions that I’ll be posting throughout the month of January. Have a writing resolution of your own? I’d love to hear it!

Until next time…